When the Million Dollar Home Page launched everyone was surprised at the new concept of advertising. Many people were skeptic but at the end the creator proved them wrong, and by achieving incredible media attention his site became very popular and widely known. So of course, advertising on this site was worth it.
Shortly after, there was a whole new generation of “million dollar home pages”, of course, everybody wanted a piece of the new idea. However, without traffic, advertising on a site is pointless and a total waste of money. All these new sites did not seem to understand that it was not the idea that drove the Million Dollar Home Page to success, but rather all the free marketing he received for being the first one to think of it.
It has now been a while since the Million Dollar Home Page dissapeared, and even though exact copy cats have stopped appearing every few hours, there is a whole new generation of websites generated solely to sell advertising. Now the big question, do people really want to come to a site where all they will see is advertising?
Well surely the answer must be no, but webmasters have made it a bad habit to go around and buy links on these kinds of sites if they think its at least a little bit of a good idea. I can’t blame them, there was a good one, one of them worth mentioning is the Link Experiment. Another one which seems like a flop is Mmmzr, which at first looked like it was going to be big, but a good example of why such sites fail, shortly after its increase in popularity came its demise. I believe that most people checking the web site today are just webmasters to see if the poor webbies who spent $4K in a link have gotten their money back yet. The way things seem to be going I doubt there will be any more sales, as for a week things haven’t moved and the guy has not posted anything on his blog. This brings me to my next point.
Most of the people visiting these sites are webmasters, who are either: 1) like your site and try to create a competitor site, because they believe there is money in your idea. 2) forget about your site next day. And here is another big key to the problem with these sites, most advertisers are looking for other kinds of audiences, and yet they are still advertising on these kinds of sites. This has to stop. This advertising is definetly not going to get more Media attention, unless of course, your local newspaper has such boring news that it is going to write about one of the thousands of new sites of this type out there.
Bottom line is, open your eyes people, purchase some targetted Google Adwords clicks and you will have more valuable visitors than one that comes from this kind of websites, of course, unless you really are looking for curious webmasters to click on your link. Good luck either way!
This entry was posted by Tommy Morris
on Thursday, November 9th, 2006 at 4:14 am and is filed under SEO/Marketing.
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Charles Says:
November 9th, 2006 at 2:10 pm
I agree with you, i thing wasting money on those sites is not worth it, the only one who had traffic is the MDH.